Kevin Kelly is Senior Maverick at Wired magazine. He co-founded Wired in 1993, and served as its executive editor from its inception until 1999. He is also editor and publisher of the Cool Tools website, which gets half a million unique visitors per month. From 1984-1990, Kelly was publisher and editor of the Whole Earth Review, a journal of unorthodox technical news. He co-founded the ongoing Hackers' Conference, and was involved with the launch of the WELL, a pioneering online service started in 1985. He authored the best-selling New Rules for the New Economy and the classic book on decentralized emergent systems, Out of Control. Kevin dropped out of college to pursue his real interests, and they are varied. James and Kevin talk about Kevin's idea that "if you have 1000 True Fans then you have a business." This is a wide-ranging conversation about the past, the present, and the future. Kevin's extremely bullish on the future of artificial intelligence, yet he says there is no extinct technology... none. And they talk about a few of his books, Cool Tools and The Silver Cord. Listen here if you want to see into the future.